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If you're considering adding an outdoor dining area to your business, or expanding the one you have, you're likely aware of the added expenses you'll incur in the process. You'll need tables and chairs, lighting, and you may even want to build a dedicated patio for your outdoor seating. Before making such a big financial commitment, you might be wondering if it's going to be a worthwhile investment.
Luckily, there are a number of benefits to having outdoor dining at your establishment. And it's not just because it allows patrons to soak up the sunshine during the day and take in the view of the moon at night. Outdoor dining is valuable to patrons and businesses alike.
Keep reading, or jump the benefit you're most interested in:
Having extra seating will really come in handy, particularly on those busy nights at the restaurant or facility. You won't have to turn people away because you have a full house. Plus, it'll cut down on the amount of time people spend waiting for an available table.
More seating at your organization means you'll be able to accept more patrons at one time. And when you can accept more patrons, you're likely going to see an increase in revenue since you should thereby see an increase in orders throughout a service. Not only that, but the sole fact that you have outdoor seating will attract people to your establishment, especially in the warmer weather months. Many people specifically look for this when searching for a place to dine out.
You could make your outdoor dining area available to book for private parties, which can be another smart way to boost revenue. Alternatively, it's also the perfect space should you be interested in hiring someone to play live music. If people know a special event is taking place, they'll be more inclined to choose your business to grab a bite to eat.
Look through our outdoor candles to add ambience to your events.
Spending time outside can potentially reduce stress, as it helps to lower the heart rate and blood pressure. This is a winning situation for both your patrons and your staff. When the staff is less stressed, they'll provide better service. And when patrons aren't stressed, they'll be satisfied with their experience. It helps to add lots of greenery to your outdoor area!
A clean and tidy area makes for a stress-free, relaxing atmosphere. See what we have in store for cleaning and maintenance supplies.
Should you want a way to make your establishment a pet-friendly facility, having an outdoor dining area is crucial. Patrons wouldn't be able to bring their dog into an indoor dining area, but it's perfectly acceptable outside as long as safety precautions are taken. This could easily attract people from off the street should they be walking by with a pet as there wouldn't be anything stopping them from dining with you.
View the rest of our research, industry insights, and tips to really make your space shine.
Still not sure whether a micro market is the right choice for your business? Let Hubert's micro market experts answer your questions and provide detailed information about micro market installation. Talk to an expert.
Do you like what you just read? You can access our full micro market guide that includes even more information on the basics of micro markets, industry research, and more.
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